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Manager, New Business


Manager  – New Business

Become a Manager at DigitasLBi, a highly caffeinated playground where brilliant minds come together to make bold, award-winning advertising. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape. We’re looking for a Manager of New Business who is responsible for working with New Business department head to provide marketing and business development support for agency.  It’s not a small or easy task, but it’s a fun and rewarding one. If you think you’re up for it, read on.

Tasks and responsibilities include:

Business Development Skills

  • Translates research content into strategic analysis and insights for business development purposes that is useful to senior leaders
  • Effectively navigates research sources to drive insight
  • In select pitches, plays the Marketing Manager role in securing insight as part of the pitch team
  • Manages effective pitches and key prospect meetings, including all pitch/meeting orchestration, onboarding senior people in use of the NBD Toolkit and best practices. Includes managing the creative delivery process for spec/ pitch work. Takes full ownership of pitch deliverable execution and production; creates “calm” for pitch team with can-do approach.
  • Comfortable generating and cultivating prospects/sales opportunities through email and phone communication in concert with NB VP
  • Highlights gaps and opportunities for improvement to New Business Development (NBD) VP

Continuous Improvement

  • Demonstrates strong data analysis: gathers, integrates and reports/ analyzes NB performance
  • Ensures clear value is provided and derived

Project Management

  • Is a self-starter, knows when to bring others in, ask for guidance
  • Able to prioritize, multitask and manage time effectively
  • Able to create or contribute to accurate schedules and timelines
  • Ensures team members take personal accountability for on-time, quality execution
  • Demonstrates ability to “read” a situation and react appropriately to solve issues
  • Is flexible, can tolerate ambiguity and still operate effectively
  • Manages complex pitches and prospect meetings, working effectively with all capabilities and using their expertise appropriately
  • Manages a team to consistently and successfully deliver execution of complex programs/projects

Communication Skills

  • Focused on outcomes, ensuring progress on key initiatives with all stakeholders
  • Communicates urgent matters in a calm, professional, can-do manner
  • Interacts seamlessly in writing and verbally with internal teams
  • Is an energetic, passionate oral presenter in an organized, fact-based way
  • Uses effective listening skills to digest, process and guide strategy, identify opportunities, and resolve problems
  • Interacts professionally with external influencers and prospects and responds effectively to requests
  • Drives professional, impactful standards within team for all written and verbal client contact
  • Mobilizes team to meet common, clearly defined goals

Pitch/Client Management

  • Understands what Digitas does and the role different capabilities play
  • Is viewed as an advisor from their capability to senior leaders and pitch process participants (all who are likely to be Key Managers and above)
  • Able to partner with clients in a positive, professional and constructive way
  • Understands and articulates client new business strategy – can steer this with insight when required
  • Positively influences senior leaders and cross-capability teams in new business situations
  • Understands and conveys the competitive/ external environment to senior staff as appropriate
  • Understands fundamental economics of Digitas business
  • Balances appropriately the need to deliver New Business process improvements with the realities of working with billable SMEs; can flexibly work with SMEs to make progress despite conflicting priorities

People and Teamwork

  • Participates as a collaborative team player within the capability, at Digitas and with internal clients and peers
  • Openly reaches out to share and leverage learning
  • Represents Digitas appropriately with clients, community, personal network
  • Develops trust based relationships within the capability, at Digitas and with clients
  • Personally strives to positively influence peer group and cross-capability team
  • Plays a key role to ensure ongoing focus on results for our clients and recognition for our teams
  • Is a strong team builder with client and cross-capability teams, clarifying roles and expectations
  • Demonstrates mature leadership and empathy in difficult team situations – leads by example
  • Effectively identifies team development opportunities
  • Is recognized across the NB team and extended organization as a key advisor on new business related issues
  • Partners with NBD leadership to set vision for the extended team and mobilizes everyone to meet common goals 

To qualify, you’ll need:

  • Four year degree in Marketing or related degree
  • 5-7 years experience in professional services, business-to-business and/or sales environments
  • Knowledge and understanding of the agency marketplace
  • Experience in setting and managing customer expectations, as well as developing advantageous relationships to further agency goals
  • Exemplary written and oral persuasive communication skills
  • Experience developing and delivering presentations
  • Self-starter with a penchant for proactively identifying opportunities and the confidence to explore them
  • Ability to complete multiple tasks and high volume of work on deadlines
  • Possesses solid, active listening skills
  • Expert knowledge of Windows and/or OSX and Microsoft Office (Word, Outlook, Excel, PowerPoint) along with other presentation software (Macromedia, Apple Keynote, etc.)
  • Candidate must be open to travel as needed

About Digitas

We have 40 offices in 25 countries, each one helping to upend and redefine the landscape of strategy, creativity, media and technology. We’re pumped about the accolades we’ve earned – cue Titanium Lions, Gold Pencils and making LinkedIn’s Most InDemand Employer List of 2014 – but what energizes us most is the people we work with, the clients we work for and the never-ending challenge that confronts us: Producing amazing creative, day after day. On top of great values, great people and great clients, we’re proud to offer many great perks – things like flex vacation days, tuition reimbursement, gym membership discounts and anniversary gifts for the many people who’ve been with us 5, 10, 20 years and more. And while we celebrate those who’ve stuck by us and shaped us into the creative force that we are today, we’re always looking for great new talent help us grow even stronger. If that’s you, well, come join us.

Digitas is an equal opportunity employer.

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