Associate, Social Strategy - New York Intern

ÜBERBLICK

Social Strateg

    Then your day to day would include:

    • Keeping abreast of pop culture, trends and online conversations that affect our audiences and applications to our brands
    • Tracking the activities of other brands in a category and understanding the creative landscape and effects on client work
    • Creatively and proactively assist the client and internal team in the development of social content strategies, playbooks, influencer recommendations, etc.
    • Work collaboratively with other capabilities, including Data & Analysis, Media, Creative, and Account, to work out solutions and maintain a cohesive social strategy throughout brand and campaign work
    • Assisting in the development of reports alongside internal capability partners to establish metric benchmarks, performance insights, and strategic recommendations to inform day-to-day and long-term client recommendations
    • Being an indispensable source of information, insight, and most of all, inspiration for the social landscape
    • Aiding in the development of industry relevant thought-leadership for both internal and external distribution

    This foundation leads to opportunities focused in:

    • Becoming a thought-leader on a range of topics as it relates to brands, communications and the digital marketing industry
    • Being a trusted adviser on how brands build communities using a number of different levers
    • Supporting, coaching, mentoring and training a team while maintaining a collaborative environment
    • Selling clients on the value of strategic services to their business, helping them define needs and sharing potential new solutions to grow the business

     

    QUALIFIKATIONEN

    If you describe yourself as someone who:

    • Lives for consuming and developing cool content across the social media universe—YouTube, Reddit, Pinterest, Instagram, Facebook, Twitter, Tumblr and more
    • Is motivated by the love of new and creative ideas
    • Has a natural curiosity for how people think, feel and behave as individuals and communities and how that is translated into what they talk about and consume in the digital space
    • Can present a point of view in clear and compelling way and back it with analytical thinking
    • Has a nose for new technologies, content opportunities, and creative ways of sharing branded stories
    • Works well as part of a team, sometimes leading, sometimes following and supporting
    • Enjoys always learning and never being satisfied with one’s knowledge and skills of their craft
    • Is an out of the box thinker, who gets what makes people tick and can think up ways to do so on the spot

    About Digitas 

    Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has 3,300 employees across 12 countries and 24 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com.