Senior Strategist

OVERVIEW

Senior Strategist

 

Digitas is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning media experiences and advertising campaigns. 

 

Strategy at Digitas is a multi-disciplinary team comprising Creative Strategists, Social Strategists, Experience Strategists and Connections Strategists, unified in an ambition to inspire ideas that move people.

To accelerate this ambition, we’re looking for an outstanding Manager, Strategy– someone who can go beyond conventional ‘buy more time/space/attention’ media practices, to use data-supported insights to design original communication plans for enterprise-driven clients.  While our Creative Strategy team defines the voice of a brand, the Connections Strategy team defines its body language – where and how it acts – providing a vision for how brands connect across the media landscape, through integrated, innovative campaigns.

 

Sound like you? Read on.

 

What you’ll do:  

 

Your analysis of program and campaign tactics, research resources, capabilities, opportunities and limitations will support and guide client brand communication plans.  The Connections Strategy team will design audience-first orchestration of communications connecting brand value with behaviors to move people in new ways. 

 

 

 

 

Day-to-day, your role includes:

  • Rigorous research and analysis of clients and their communication ecosystems:
    • Current and proposed communications plans
    • Category competitors
    • Their consumers and audiences
    • Emerging media opportunities
  • Identify and recommend proprietary research studies for assigned brand(s), continuing to gain stronger consumer insights around content engagement, channel interaction, consumption and devices
  • Ideating innovative communication plans for brands, using experience maps, consumer journeys, and brand-engagement platforms
  • Partner with agency Creative Strategists, Media Planners, Experience Designers and Data and Analytics experts, using behavioral data to design an orchestrated communication system connected across touch points
  • Build trust and collaborative relationships with clients and agency partners

This role will require strong, impactful work experience, which typically includes:

  • An unwavering passion for marketing, and an unstoppable drive to bring the best work to life
  • Four years of college education and 5-7 years experience, preferably in cross-channel media or digital strategy environment
  • Research ambidextrous- must respect, understand, and flawlessly execute qualitative and quantitative methods and able to extract meaning from data
  • Impressive expertise in the digital world – you keep a pulse on what’s happening, and you offer smart POVs on how businesses should adapt accordingly
  • Excellent analytical skills and strategic thinking – you’re strong on both IQ and EQ, as adept at reading data for insights as you are at reading clients for feedback
  • Effective time-management, impeccable organization and the flexibility to adapt quickly to changes
  • Proven leadership and management training – you’re known for your ability to coach and develop talent, inspire and drive change, and bring varied groups together to collaborate effectively
  • Amazing communication and presentation skills – you’re articulate, straightforward and engaging

Got what it takes? We’d love to hear from you.

Digitas is an equal opportunity employer.

 

About Digitas

Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media, and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has 3,300 employees across 12 countries and 24 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com

 

 

 

About Digitas

Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has 3,300 employees across 12 countries and 24 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com.