3 April 2019
The Programmatic Manager owns strategic planning and campaign execution for assigned clients. This position is both strategic and tactical in scope, requiring the Programmatic Manager to independently generate strategic insights and recommendations for the campaigns in his/her portfolio and implement campaigns with the support of programmatic Campaign Specialists.
Working with agency client teams, you will be responsible for responding to briefs in a timely and efficient manner, providing detailed rationales and media plans, ensuring the correct setup and implementation and providing direction and management to the campaign specialists.
The Programmatic Manager will also be responsible for the articulation of campaign strategies, optimization strategies and results working in conjunction with programmatic analysts to uncover actionable insights.
The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Managers must possess a strong inner drive to contribute.
Manage technical issues related to creative, ad serving, tags, etc.
Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has 3,500 employees across 18 countries and 32 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com.