DigitasLBi Amsterdam, a digital label of new international agency Publicis One, took home two W3 Awards last night for their Audi A4 Experience. This groundbreaking VR experience was awarded Gold in the category Mobile Features-Best User Experience and Silver in the category Mobile Apps/Sites-Business.
The W3 Awards honors creative excellence on the web and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs.
Dirk van den Bosch, Chief Digital & Creative Brands Publicis One The Netherlands, says: “Publicis One is a house of brands aiming at delivering cutting edge projects for our clients. The Audi A4 Experience is a perfect example of ‘Vorsprung durch Technik’, which is rooted in the DNA of both Audi and DigitasLBi.”
The Audi A4 Experience received earlier recognition by winning multiple awards and scoring nominations at, amongst others, the Audi International Communications Award, Webby Awards, The Lovie Awards, The Dutch Interactive Awards, FWA, SAN Accent, and the SpinAwards.