Senior Account Manager

OVERVIEW

Digitas is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning marketing. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape.

As a Senior Account Manager at Digitas, your key role will be as team manager for our innovative digital accounts across Singapore - including FMCG, beverage, electronic and financial categories.  This role includes managing mid-level client relationship on a day-to-day basis, as well as the internal working groups (strategy, creative, UX/UI, CRM, technology, data, operations and production) to ensure the highest-level performance and growth. The role requires the candidate to be a digital native, commercially inclined, organized, collaborative, with a confident and persuasive approach to facilitate client and internal team leadership. 

The role maintains a primary responsibility in Singapore working on a project or retainer basis for key regional and local client programs. Day-to-day, your role includes:

Responsible for relationship and growth with key clients, and internal team delivery excellence (90%) – Social/Content, Website, Customer experience/UI in FMCG, beverage and financial sectors

  • Liaise with clients, understanding the key products and services Digitas can provide and lead the internal team in putting together marketing strategies, budgets, and project/product proposals.
  • Manage and grow internal team of line reports including Account Managers and Executives.
  • Lead internal/client meetings and key presentations.
  • Help clients and internal teams prioritise projects.
  • Manage internal teams to deliver end-to-end projects and campaigns on time, budget, and quality.
  • Help to motivate and keep teams focused on brand ambition and project/campaign deliverables.
  • Manage process and tools between agency and clients.
  • Be constant learning in digital and innovation spaces including website, crm, data, eCommerce, with media understanding a plus. 

New Business Growth opportunities for SG (10%) - Customer experience/UI in all sectors

  • Primary - support your BD on new business proposals for existing and new clients with Customer Experience/UI proposals.
  • Secondary - support your business director in the areas of CRM, data, and website/platform proposals.  We are willing to teach someone with less experience in any of there areas, but a keen desire to grow in these areas and additional self-learning will be key.

 

QUALIFICATIONS

We’re looking for someone who can demonstrate:

  • 5+ years digital marketing/account management experience
  • A passion for digital and marketing communications innovations and creativity, which you share with clients and the internal team for motivation
  • Excellent client management skills - liaise with multiple clients on an ongoing basis, being an ambassador to their brand as well as to Digitas.  Understanding client’s day-to-day needs (briefs) and confirming the direction of the team to fulfill these briefs in an accurate and timely manner. 
  • Complete and deliver mid-level projects and campaigns to a specific schedule within an agreed budget as per the agreed brief
  • Excellent presentation/oral and negotiation skills: know how to sell a mid-level idea to clients, pushing back when necessary for the overall good of the project delivery.
  • Excellence at understanding timing and budget limitations, keeping everyone on track and informed
  • Serve as a liaison between Production, Creative, Strategic and Development agency divisions
  • Full awareness of creative processes – including digital platforms
  • A keen attention to detail and budgetary restraints
  • Experience managing subordinates
  • This role reports into the SG Business Director

About Digitas

Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media, and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has 3,500 employees across 18 countries and 32 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com.

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