Digitas at CES 2025

What's Shaping the Next Normal?

JANUARY 6 - JANUARY 9, 2026

LAS VEGAS, NEVADA

For more than fifty years, CES has been the global stage where audacious ideas meet transformative technology, shaping the future and inspiring what’s possible. As innovation accelerates faster than ever, brands are seizing the moment to push boundaries and redefine networked experiences.

CES 2026 arrives with the theme "Invent Tomorrow," shining a spotlight on the technologies, trends, and breakthroughs that will shape the world of tomorrow. Our Digitas experts are at the forefront, delivering in-depth coverage and thought leadership on the innovations driving brand evolution. From AI and immersive experiences to connected mobility, sustainable tech, and inclusive solutions, we’re uncovering the insights brands need to stay ahead—and why these innovations matter now.

Unlocking CES for Brands

THE BEST OF CES 2026 WEBINAR

Digitas experts share their unique CES perspectives and analyze the show's most key moments, bringing you the hottest takes, the biggest trends, and the game-changing innovations that will shape 2026. Registration coming soon!

Inventing What's Next: Brand Experiences

Show Floor Tours with Vox Media

Coming soon!

Innovation Breakfast with CNET’s Brian Cooley

WEDNESDAY, JANUARY 7TH | 9AM - 11AM PT

Sadelle’s, Bellagio

How will CES 2026 trends shape your brand’s tomorrow? Let’s invent it together.

Start your day with an exclusive, invite-only discussion where we’ll unpack the bold ideas and breakthrough technologies debuting at CES 2026, and what they mean for your brand. Joining us will be CNET’s Brian Cooley, who will share his expert perspective on the technologies and cultural shifts defining the next era of innovation.

From the evolution of AI and connected mobility to the rise of sustainable innovation and inclusive design, we’ll explore how these shifts are redefining brand experiences, reshaping consumer expectations, and fueling growth in the networked era.

Registration coming soon.

Microsoft x Publicis: The Future of Search

TUESDAY, JANUARY 6TH | 4PM - 6 PM PT

Bellagio Spa Towers

Step into the future of search.

Join Microsoft, Digitas, and Epsilon for an exclusive CES event to be among the first to witness the premiere of 3PS, the industry’s first third-party, data-driven search product.

Until now, search has leaned on basic keyword targeting and automated bidding, missing critical audience signals. Enter 3PS: introducing advanced third-party data for smarter targeting, greater reach, and elevated ROI.

RSVP coming soon to be part of the next chapter in data-driven marketing.

The Morning Show and Beyond

Craving more CES content? Watch our daily morning show on Digitas’ LinkedIn as our experts unpack the best of CES, providing individual insights and findings around the show floor.

Want more? Subscribe to Digitas’ LinkedIn blog, The Dose, to read our experts' and follow our social channels for The CES You Don’t See – additional behind-the-scenes takes on Digitas’ TikTok and Instagram.