Manager - Media
OVERVIEW
-Work with media lead on developing media strategies for CPG brands
-Develop, implement and track media plans across TV, OOH, Programmatic, and Social
-Strong experience in TV planning is mandatory
-Manage and upskill a team of media executives and media operations
-Researching and evaluating market data
-Overseeing the overall brand budgets
-Supervising the implementation of media campaigns, invoicing and financial tracking
-Identifying target audiences and analyzing their behavior, characteristics, and routines to fuel media targeting tactic
-Preparing and presenting campaign proposals to clients
-Monitoring media trends of all channels
QUALIFICATIONS
-Min 5-6 years experience
-TV Planning experience is a must
-Experience working across various industries would be plus
-Excellent Communication skills
About Digitas
Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has 3,500 employees across 18 countries and 32 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com.
