Folio • April 6, 2020

Melissa Berger named a Folio Top Woman in Media

Melissa Berger, SVP Connections Strategy, has been named a 2020 Folio Top Woman in Media. Melissa was featured in the Corporate Champions category, which recognizes women who have steered their companies into new markets, new opportunities, new audiences, and strong, measurable growth. 
Kerv • March 4, 2020

Digitas Named Finalist in 2020 Digiday Glossy Beauty Awards

Digitas' work with Sephora on their interactive beauty campaign reached finalist status for two of Digiday's Glossy Beauty Awards: "Best Use of Video" and "Best E-Commerce Experience". 
eMarketer • March 3, 2020

Three Charts: TikTok Penetration Among Gen Zers

How popular is TikTok with Gen Z, really? Check out these 3 charts from eMarketer to find out, and learn more from Liz Cole, VP/Group Director, Social Strategy.
Adweek • February 24, 2020

Working Mothers of the Year 2020

On Thursday, She Runs It honored this year's class of Working Mothers of the Year. Among them was our very own Sue DeSilva, ECD, Boston.
Campaign US • February 21, 2020

Digitas elevates Tatlow to US CSO role

Jonathan Tatlow has been elevated to US Chief Strategy Officer, reflecting the key role that Strategy plays here at Digitas. Jonathan leads an 85-person team, unified in approach and delivery of outputs. 
SXSW • February 12, 2020

JFK Moonshot Named Finalist at SXSW Innovation Awards  

The iconic JFK Moonshot App has been named a SXSW Innovation Awards finalist in the Innovation in Connecting People category! Winners will be announced live at the Awards Ceremony at SXSW on March 16th. Congrats and best of luck to the JFK Moonshot team!
MediaPost • February 4, 2020

She Runs It Opens First West Coast Office

She Runs It (formerly AWNY) has opened their first West Coast office, in San Francisco. Digitas, along with other agencies, brand, media and tech companies, was part of the research task force that first gathered to identify the need and establish how to best serve West Coast demand. 
Adweek • January 29, 2020

Publicis Names Ronnie Dickerson Stewart as U.S. Chief Diversity Officer   

Digitas' own Ronnie Dickerson Stewart (previously SVP, Career Advancement & Inclusion) was recently named U.S. Chief Diversity Officer of Publicis Groupe. Ronnie has been with Digitas for over 8 years, and in that time has made a world of difference in our diversity and inclusion initiatives. In addition to her new role, Ronnie will also lead Publicis' U.S. Talent Engagement & Inclusion Council, and continue to work with Digitas during this transition and beyond. 
MediaPost • January 15, 2020

Digitas Expands Design, Creative Teams

We recently welcomed two new members of our Creative team: Nathalie Huni is EVP/Head of Design for North America; Dwayne Koh is SVP/ECD for the West Coast (LA, San Fran, Seattle). Huni & Koh have deep expertise across product design, brand experience, UX strategy, and much more. 
Adweek • January 7, 2020

Delta Unveils New OOH Parallel Reality Signs and Robotic Exoskeleton at CES 2020

Delta's debut at CES earlier this month was nothing short of a success. A cross-city Digitas crew helped make it all happen, including the booth itself, CEO Ed Bastian's keynote (the first-ever delivered by an airline), the transformation of the "Fly Delta" app, and much more.
Adweek • January 3, 2020

Digitas Hires Organic, FCB Vet as New Business Lead for North America

Michelle Tang is Digitas' new EVP/Head of New Business & Marketing for North America. Michelle has held biz dev and marketing positions at Organic, FCB Global, Digitas Health, and Wunderman.
Muse by Clio • December 4, 2019

Pandora Celebrates You, and Your Ridiculous Dance Moves, in Giddy New Campaign

Put on your dancing shoes and click to check out the upbeat, energetic new Pandora campaign, "Be You", which Digitas did the media buy for. The work is an extension of the platform's previous "Sound On" brand campaign from earlier this year. 
Campaign • December 2, 2019

DDB's We Are Unlimited MD leaves to join Digitas as EVP/global client lead

We gave a warm Unicorn welcome to Chris Loeffler, who started Dec. 10th and is based in Chicago, reporting into Morgan Carroll, Chicago Managing Director. 
Little Black Book • December 2, 2019

A Decade of Creativity: 2010

American Express Small Business Saturday is included in this round-up of the top 10 campaigns from 2010, as part of a series looking back on work that has shaped advertising over the last decade. 
PR Week • November 13, 2019

Maytag Man muscles his way into People's Sexiest Man Alive issue

Watch out, John Legend, because the Maytag team in Chicago launched their Sexiest Appliance Alive campaign this week. Their initial results are impressive: 23M+ impressions driven by paid, organic, and earned activations.
Digiday • November 12, 2019

Missing a big audience, Walmart’s streaming video play, Vudu, has struggled to win over advertisers

Check out this Digiday article on Walmart's streaming service, Vudu, and its struggles with advertiser adoption. According to our own Rahil Berani, VP Programmatic, they have yet to provide companies with a self-serve ad-buying tool.
CNBC • November 8, 2019

86% of young people say they want to post social media content for money

The rise of influencers is real. Check out this article to learn more and hear from Claire Winegar, Senior Content Associate here at Digitas about what factors determine how much money an influencer can make on any given campaign. 
American Marketing Association • November 7, 2019

No Frills: Consumers just want the basics from voice assistants

Keith Soljacich, VP/GD Experiential Tech, is quoted in this piece from the AMA that offers a deep dive on voice assistants, from who the players are to how brands can continue to stay on top of the game. 
Adweek • November 5, 2019

How These 3 Brands Are Using Chatbots to Forge Stronger Relationships With Consumer

Not one, but two Digitas execs are quoted in this Adweek article about chatbots: Sean Mahoney, VP/Group Content Director talks about the chatbot, Hugo, that Digitas created with HPE; and Adam Buhler, SVP, Experiential Tech, offers advice for chatbot creators. 
Digiday • October 30, 2019

Why YouTube's paying celebrities to start channels

Check out this explainer on YouTube's foray into the world of big-time celebrities -- not necessarily YouTube stars, i.e. David Dobrik and Lilly Singh, but Hollywood actors like Will Smith and Jennifer Lopez. Click here to read more from our own Katherine Saxon, Associate Content Director. 
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