Our Social Multiplier Index is a proprietary social competitive monitoring and diagnostic tool used to analyze the ability of a brand to produce and distribute consistently viral social content relative to its market.
Our SMI’s consist of three main points of analysis:
Monitoring: Get an overview of how your brand’s social content compares to the industry average, as well as your competitors.
Content: Gain a better understanding of what’s driving a brand’s overall performance by viewing its Social Multiplier scores by content type.
Consistency: Understand how consistently viral a brand’s content is by examining the intersection of their Consistency and Social Multiplier scores.