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Associate Director, Data & Analysis


Associate Director, Data & Analysis

Digitas is a highly-caffeinated playground where brilliant minds come together to bring bold, award-winning ideas to life.

The Data & Analysis team uses data-driven insights to fuel strategic growth for clients.We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients.

To help with this, we’re looking for an outstanding Associate Director, Data & Analysis. Someone with a keen attention to detail who’ll help lead the team in bringing that transformation to life. Sound like you? Read on.

What you’ll do: 

As Associate Director, Data & Analysis, you’ll inspire teams to develop new paths for growth, while driving strategic thinking and economic insight across client engagements.

Day-to-day, your role includes:

  • Identifying strategic data-driven services that will allow clients to grow their business
  • Assisting clients in defining analytics needs and developing solutions to solve those challenges
  • Creating frameworks and methodologies for approaching major strategic issues, leveraging existing Digitas intellectual capital and developing innovative concepts
  • Building and executing a client specific data strategy including performing gap assessments, creating optimal state data plans, and building execution roadmaps
  • Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.
  • Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).
  • Determining new opportunities among existing clients, and participating in new business initiatives
  • Providing support, coaching, and training to assist in the career development of direct reports and the broader team

We’re looking for strong, impactful work experience, which typically includes:

  • An ideal of 7-9 years of proven leadership in marketing consulting, advertising, or interactive
  • Strong understanding of the digital environment – and expertise in aligning marketing strategies with business needs
  • Strong analytical, critical thinking, and problem solving skills
  • Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
  • Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
  • General knowledge of or direct experience with the media industry or CRM platforms are a plus
  • A four-year college degree; advanced degree is a plus
  • Proven leadership ability with strong client relationship skills
  • In-depth knowledge of and passion for online advertising and emerging trends in the digital landscape
  • The ability to thrive in a fast-paced and deadline-driven environment
  • Open to travel as needed

Got what it takes? We’d love to hear from you.

Sobre Digitas

Digitas es La Agencia de Marketing Conectada, totalmente comprometida con ayudar a las marcas a conectar con las personas a través de la AUTENTICIDAD. CONEXIÓN. IMAGINACIÓN. Nuestro completo y diversificado equipo se compone de expertos en data, estrategia, creatividad, media y tecnología que trabajan de forma integrada y conectada para generar vínculos que marcan la diferencia y dan respuesta a la necesidades de nuestros clientes a través de ideas que emocionan, provocan e inspiran. Somos curiosos y muy claros, siempre basándonos en el comportamiento de las personas para generar verdaderas conexiones entre marcas y usuarios, clientes y partners, ideas y resultados. Digitas está presente en más de 25 países en los seis continentes y forma parte de Publicis Media, uno de los cuatro hubs dentro del Grupo Publicis, quien está presente en más de 100 países y está formado por cerca de 80.000 profesionales. Si quieres conectar con nosotros y saber más, visita www.digitas.com.

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