<iframe src="//www.googletagmanager.com/ns.html?id=GTM-KJ4LCR" height="0" width="0" style="display:none;visibility:hidden"></iframe>
digitas logo

Senior Data Analyst

Detalles

Job Title: Senior Data Analyst

Digitas is a highly-caffeinated playground where brilliant minds come together to bring bold, award-winning ideas to life. The brands we work with are many of the leading players in travel, entertainment and consumer appliances.

To help with this, we’re looking for an outstanding Senior Data Analyst. Someone who’ll help bring customers embrace and execute powerful cross-channel marketing solutions while laying the groundwork for growth. The work is varied – some days, you’ll be clustering client databases to create customer segmentation, others you’ll be reporting on consumer on-site behaviour, others you’ll be conducting social listening to uncover drivers of consumer sentiment.


The Team

Our data team sits at the centre of the Digitas business, because data is the driving force of what we do. Along with partnerships giving us access to exclusive data, you’ll be working with brilliant minds to make bold, award-winning ideas come to life. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape.

What You’ll Do

Digital media analytics, customer database analytics, marketing consulting services, social listening, insights and recommendations creation: these are just a few of the ways our team assist clients in making smarter decisions and achieving greater results.

As an Senior Data Analyst, you’ll support clients in constantly improving their relationship-marketing efforts.

Key Responsibilities

  • Conceptualizing, delivering and communicating analytically-driven solutions cantered around digital marketing to help drive results for our clients
  • Supporting the processing and integration of disparate, user-level datasets to provide a unified view of the consumer and drive relationship with brands
  • Consulting with internal data science or data engineering for quantitative best practices and solutions
  • Reporting on campaign and general marketing success from various perspectives and through a variety of channels
  • Tracking marketplace, technology, and consumer demographic trends within and across multiple industries
  • Developing smart, compelling and convincing client presentations that simplify complex solutions
  • Keeping a pulse on the industry and building up knowledge of business strategy issues
  • Conducting primary and secondary research on market trends
  • Collaborating with other capabilities to build robust marketing approaches

Skills/Requirements

  • A university education with a focus on maths, commerce, statistics, economics, marketing or related fields
  • 4–6 years of experience in management consulting, data analytics, or insights generation
  • An impressive understanding of the digital environment
  • Stellar communication skills: You’re articulate and concise – both verbally and in writing
  • Outstanding quantitative and research skills and proven data interpretation capabilities
  • Fluency with Microsoft Office and experience with SAS (preferred)
  • Some experience with programming language – SQL, R, Python
  • Exposure to the following platforms will be highly regarded – Google Analytics, Adobe Analytics, Adobe Target, Google Tag Manager, DTM, Adobe Target, Optimizely, GWI, Hitwise, AudienceView, Crimson Hexagon or similar social listening tools

         This position has a starting package of $80,000 + benefits.


Please note that Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

Sobre Digitas

Digitas es La Agencia de Marketing Conectada, totalmente comprometida con ayudar a las marcas a conectar con las personas a través de la AUTENTICIDAD. CONEXIÓN. IMAGINACIÓN. Nuestro completo y diversificado equipo se compone de expertos en data, estrategia, creatividad, media y tecnología que trabajan de forma integrada y conectada para generar vínculos que marcan la diferencia y dan respuesta a la necesidades de nuestros clientes a través de ideas que emocionan, provocan e inspiran. Somos curiosos y muy claros, siempre basándonos en el comportamiento de las personas para generar verdaderas conexiones entre marcas y usuarios, clientes y partners, ideas y resultados. Digitas está presente en más de 25 países en los seis continentes y forma parte de Publicis Media, uno de los cuatro hubs dentro del Grupo Publicis, quien está presente en más de 100 países y está formado por cerca de 80.000 profesionales. Si quieres conectar con nosotros y saber más, visita www.digitas.com.

GO DARK.
digitas logo
GIVE LIGHT.

This holiday, digitas is going dark.

See why and find out how you can help.