Lead Business Analyst

DETALLES

As a Lead Business Analyst, you will lead the requirements gathering and product backlog definition on digital marketing technology projects, potentially managing other business analysts on the project. You will remain hands on, engaging directly with client stakeholders to define business, operational, functional and non-functional requirements and to guide the delivery of the features within the release plan.

Our Lead Business Analysts use their craft and people skills to provide leadership to internal teams (local and distributed) and stakeholders in the face of complex challenges. 

Responsibilities:

  • Translating business requirements and business-level acceptance criteria into epics, user stories, and tasks, with associated acceptance criteria and supporting documents for technical implementation
  • Understanding the technical context (external systems, legacy components and pre-selected technologies) within which solutions must fit, and managing client requirements that are incompatible with this context
  • Conducting requirements analysis, including identifying relevant systems (components, dependencies, architecture, constraints), creating data maps (sources, flows, constraints), and creating summary documentation.
  • Managing stakeholders by confidently gathering, challenging and honing requirements
  • Leading workshops with internal teams and stakeholders
  • Conducting stakeholder interviews and/or working sessions
  • Negotiating and reviewing priorities, scope, and detail with stakeholders, ensuring technical and business alignment

CUALIFICACIONES

  • Worked as part of a successful digital marketing technology delivery team
  • Analysed system and technical architectures
  • Conducted stakeholder interviews and facilitated workshops
  • Honed requirements and defining acceptance criteria.
  • Managed the prioritisation and phasing of project requirements
  • Lead decision making where multiple solution options are to be considered, assessing them for both technical and business suitability
  • Worked on web, app, and service solutions integrating with external systems

Sobre Digitas

Digitas es La Agencia de Marketing Conectada, totalmente comprometida con ayudar a las marcas a conectar con las personas a través de la AUTENTICIDAD. CONEXIÓN. IMAGINACIÓN. Nuestro completo y diversificado equipo se compone de expertos en data, estrategia, creatividad, media y tecnología que trabajan de forma integrada y conectada para generar vínculos que marcan la diferencia y dan respuesta a la necesidades de nuestros clientes a través de ideas que emocionan, provocan e inspiran. Somos curiosos y muy claros, siempre basándonos en el comportamiento de las personas para generar verdaderas conexiones entre marcas y usuarios, clientes y partners, ideas y resultados. Digitas está presente en más de 25 países en los seis continentes y forma parte de Publicis Media, uno de los cuatro hubs dentro del Grupo Publicis, quien está presente en más de 100 países y está formado por cerca de 80.000 profesionales. Si quieres conectar con nosotros y saber más, visita www.digitas.com.

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