16日 8月 2022年
The Programmatic Director is a leadership role responsible for overseeing and owning programmatic strategy and activation across either brand or performance campaigns for Marriott Hotels across EMEA. They will ensure that we deliver an impeccable standard of work through innovation and optimisation insight across programmatic and defining its role across the wider media plan.
Reporting to the Group Media Director, they will lead a programmatic activation team delivering industry leading solutions and driving excellence in client performance, however that is measured, from direct response revenue to brand health.
Skills & Experience
Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media, and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has 3,500 employees across 18 countries and 32 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com.