What is next for the evolution of our digital lives and how do we connect with virtual worlds?

The Metaverse has been a hot topic for quite some time now, but the hype around it appears to have died down. 
Creative Salon asked our CEO, Jennifer Berry, her thoughts on what is next for the evolution of our digital lives and how we connect with virtual worlds. 

“Whilst the initial Metaverse hype might have died down, interest in immersive experiences, in particular activations in gaming worlds, has never been stronger – a reminder of the power of community and human connection” says Jen, adding that “The generative AI platforms are developing at an astonishing pace. It does feel like we are living though a paradigm shift, and it’s fascinating to explore the art of the possible and where the opportunities lie.” 

At Digitas UK we implement structured learning and development programmes to allow us to evolve with this change. We have developed an AI Lab, bridging the gap between AI innovation and client businesses. We also are focused on early careers with our apprenticeship scheme and accelerator program with Next Tech Girls. 
 
Read the full article in Creative Salon here.