
Gone are the days when attention could be bought—now it must be earned. To play in people’s personal networks, brands need the right combination of breakthrough thinking, intelligent platforms and innovative products. Fueled by imagination, Digitas brings together partners such as Adobe, TikTok, and Epsilon, along with proprietary products like Digitas AI, Digitas Go, and TRGR into our five main practice areas.
That’s the power of Networked Experiences.
The first agency to win at both Cannes Lions and the Tribeca Film Festival.
One out of every three dollars spent on media & marketplaces globally is spent by Publicis Groupe, so we have unmatched marketplace clout.
A "Leader" in the Forrester Wave™: Loyalty Services, Q2 2024.
The largest global social network.
A "Leader" alongside Publicis Groupe in The Forrester Wave™: Commerce Services, Q2 2024.
Gallop into the new AI era with the Unicorn of A.I. operating systems, Digitas AI. Take your time-consuming tasks, terabytes of data, and resourcing shortfalls off the table by building brand-safe AI agents that turn data into interactions, creativity, and strategic inputs.
• Stand up custom agents in a flash: Our comprehensive Agent Management System (AMS) manages AI agents effortlessly
• Take your creative testing up a notch: Build agents that can test and interact with your ideas, mimicking target personas
• Create magical brand experiences: Enable dynamic, personalized web experiences with the power of M.A.G.I.C., Machine-Augmented Generation of Interactive Content
• Declutter content landscapes: Transform libraries of content with our Content Embedding Service, making content distribution a breeze
• Scale and build with brand safety at the forefront: Digitas AI is an all-in-one solution for rapidly building GenAI products safely and securely
In a fast-paced, on-demand world, brands need to deliver premium work faster than ever.
In a landscape where relevance is paramount, agility in creativity isn't just a strategy; it's the heartbeat of brand growth. Digitas Go was designed to tackle a client’s marketing challenges with flexible and agile services. Brands can choose from a suite of project-based creative services including social assets, performance creative, new product campaigns and launches, D2C content, and more.
See how speed meets excellence. Contact us at digitasgo@digitas.com.
Digitas’ branded content studio is here to redefine brand entertainment, collaborating with iconic brands, world-class partners, and exceptional talent to craft compelling stories that captivate and inspire audiences. Already making waves in the industry—with several Tribeca X Award wins and shortlists—this incredible team comes together to create big stories, bold ideas, and even bigger wins.
The NX Score is our proprietary AI-powered index that evaluates brand connection across today's fluid consumer journey, giving you unprecedented clarity on how customers are perceiving and interacting with your brand. By pulling behavioral and attitudinal signals from multiple sources into a single, actionable metric, we're transforming guesswork into precision, and a competitive snapshot that arms you with real-time analysis.
• Decode invisible connections: Our AI analyzes what consumers search for, who they follow, how they engage, where they shop, what they buy, and how they truly feel about your brand.
• Turn insights into action: Get a clear view of your brand's position in culture, content, and commerce—with direct impact on performance outcomes.
• Benchmark against what matters: See your brand's connection strength indexed against your industry and competitors, not arbitrary standards.
• Measure the unmeasurable: Finally, quantify brand connectedness in a post-funnel world where traditional metrics fall short.
• Drive real results that matter: Brands with stronger NX Scores see 10-30% better performance across all channels.
With S.W.A.T., brands unleash the potential of fan-fueled demand, uncovering profound insights that ignite actionable and irresistible social-first content. Our team of social Unicorns is equipped to influence, execute, produce, and engage end to end, accelerating how your brand can connect at the speed culture demands. Beyond creating agile content, we deliver real-time culture briefings, empowering brands to stay in the know with high-impact trends that are fresh off the feed and ready to inspire.
Let S.W.A.T. be the catalyst for your brand's journey into the heart of culture. Reach out to swat@digitas.com to learn more.