Associate, Media

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Overview

Right now, we’re looking for a Media Associate with a keen attention to detail who’ll support the team in bringing that transformation to life. You’ll be tasked with a ton, but you’ll be challenged and rewarded as you work with and learn from the best in the business. Up for it? Read on.

Job Responsibilities

Media at Digitas always has its surprises, but here are a few things you can expect to be accountable for on a given day: 

• Gathering information during the media strategy and planning stage (cue impeccable research & organization skills)
• Mastering media research tools (e.g., Kantar, Pathematics) to understand competitive insights that will power winning strategies
• Partnering with Connections Strategy to pull audience information in proprietary tools to build out the right strategies to resonate
• Assisting in developing and executing multi-channel media plans, supporting video, programmatic, search, social, direct buys, and more.
• Managing Requests for Proposals (RFPs) with internal agency activation teams and marketplace partners; overseeing the execution of approved media buys.
• Maintaining flowcharts to ensure accurate tracking of media plans in market and updating for clients on a regular basis
• Inputting data into client-facing presentation formats (e.g., PowerPoint, Prezi, Keynote) for review and approval.
• Organizing and overseeing the trafficking and implementation process of creative as well as monitoring campaign delivery and compiling reporting
• Working closely with client and agency analytics, ad operations, and creative teams to enhance campaign effectiveness.
• Owning client communication and serving as a key point of contact across planning and activation workstreams
• Managing budgets, billing, and insertion orders (IOs) across channels to ensure accurate forecasting and reconciliation
• Collaborating directly with channel teams to build and manage strong relationships with media vendor partners

Qualifications

• Four years of college education and one to three years of experience in an office environment (preferably at a communications-related company)
• Computer skills that make the old guys envious, as well as an intuitive understand of the digital tools that are reshaping the media and advertising world every day
• Effective time-management, impeccable attention to detail and a compulsive ability to stay organized amidst many moving parts
• Amazing communication skills – you’re straightforward, you’re candid and, above all, you’re thoughtful & kind
• Proficiency in managing numbers – if you can whip through an Excel document, you’ve got an ace in your pocket

A love of media – and the motivation to learn everything you can and get better at everything you do

Additional Information