Digitas at CES 2025

Innovations, Insights, and Impact

JANUARY 7 - JANUARY 10, 2025

LAS VEGAS, NEVADA

For over five decades, CES has served as the global stage for bold breakthroughs, driving innovation and reimagining the future of technology. Now, innovation momentum is at its peak, with brands ready to break new ground and redefine possibilities.

With this year’s theme of "Connect. Solve. Discover.," CES 2025 once again brought innovation to the masses. Our Digitas experts lead the way, offering insightful thought leadership and in-depth coverage of emerging trends and technologies—and why they matter for brands. From the rise of generative AI to advancements in automotive, inclusive tech, gaming, and groundbreaking immersive experiences, we’re exploring the innovations shaping the future of brand evolution—happening right now.

Unlocking CES for Brands

THE BEST OF CES 2025 WEBINAR

Digitas experts share their unique CES perspectives and analyze the show's most key moments, bringing you the hottest takes, the biggest trends, and the game-changing innovations that will shape 2025.

Watch the breakdown of this year's show here (passcode: d1g1tas*).

The Morning Show and Beyond

Craving more CES content? Rewatch our daily morning show on Digitas’ LinkedIn as our experts unpack the best of CES, providing individual insights and findings around the show floor.

Want more? Subscribe to Digitas’ LinkedIn blog, The Dose, to read our experts' i, and follow our social channels for The CES You Don’t See – additional behind-the-scene takes on Digitas’ TikTok and Instagram.