Analyst, Digital Product Management

Company Description

 

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

 

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Overview

Analyst, Digital Product Management

 

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce.  

 

Paving the way for these amazing projects is our Technology capability, dedicated to transforming the digital marketing landscape. The Technology capability collaborates with other capabilities within Digitas such as Strategy, Creative, Data Science and Media, as well as client business and technology representatives, to bring cutting edge digital products and campaigns to life. We also have strategic partnerships with many of the world’s leading marketing and advertising technology vendors that helps us leverage the best platforms and tools for our clients.

 

What you’ll do:  

 

The Digital Product Manager role provides requirement gathering and specification documentation, as well as technology strategy services (e.g. technology assessments and vendor evaluations) to support complex digital projects being defined, designed and developed by Digitas. These projects range from marketing communication (websites, ad campaigns, email marketing, etc…) to data engineering to emerging technology. Client digital tasks are increasing in scope and complexity and the need for effective tech leadership and digital product management skills has never been greater to deliver on those needs.

 

As an Analyst on our Digital Product Management team, you will assist in managing a product roadmap for a set of features from inception through implementation. You will document requirements, help establish key performance metrics, and assist in driving execution on a range of digital projects within our client portfolio. You’ll collaborate with our internal teams on the design, development and testing of world-class digital initiatives.

Qualifications

If you describe yourself as someone who:

• Has a natural curiosity for technology and is always learning
• Is innovative and has a detail-oriented approach to problem-solving
• Is intrigued with how brands use technology to engage with consumers
• Is fascinated by creativity and “what if?” thinking
• Is not afraid to ask questions and offer suggestions

Then your day to day could look like this:

• Partnering with creative teams to identify digital solutions to business problems
• Developing user stories and epics to describe how a technology solution would function
• Proactively identifying and resolving technical issues
• Partnering with Technical Leads and Quality Assurance to ensure high quality and timely development and delivery

 

This is the foundation which can lead to opportunities focused in:

• Enterprise Platforms: Content management, commerce and CRM solutions for global companies
• Product Management, Quality Assurance & Technical Project Leadership
• Experiential Technology: augmented reality, bots, IoT and more
• Data Engineering: machine learning, AI, big data
• Endless coaching, mentoring and training opportunities in a collaborative environment

 

We’re looking for strong, impactful work experience, which typically includes:

• 1 year of experience working in a Digital Product Manager, Business Analyst or other technical role.
• 1 year of experience working on technology based projects.
• Bachelor or equivalent degree in Business, Design or Technology related discipline required.
• A proactive approach to learning on the job as well as to completing formal training to develop your skill set.
• Good written and verbal communication skills to support interaction with a variety of team members.
• Good technical documenting skills particularly with using Microsoft Word, Excel, Visio (or like diagramming tool) and cloud based collaboration tools.

 

Got the sparkle? Apply if you believe your unique skills are a fit. We’d love to hear from you!

 

2025-122765

Additional Information