Tomorrow's Trends, Today

What's Shaping the Next Normal?

Digitas at CES logo

JANUARY 6 - JANUARY 9, 2026

LAS VEGAS, NEVADA 

For more than fifty years, CES has been the global stage where audacious ideas meet transformative technology, shaping the future and inspiring what’s possible. As innovation accelerates faster than ever, brands are seizing the moment to push boundaries and redefine networked experiences.

CES 2026 arrives with the theme "Invent Tomorrow," shining a spotlight on the technologies, trends, and breakthroughs that will shape the world of tomorrow. Our Digitas experts are at the forefront, delivering in-depth coverage and thought leadership on the innovations driving brand evolution. From AI and immersive experiences to connected mobility, sustainable tech, and inclusive solutions, we’re uncovering the insights brands need to stay ahead—and why these innovations matter now.

THE BEST OF CES 2026 WEBINAR

Digitas experts share their unique CES perspectives and analyze the show's most key moments, bringing you the hottest takes, the biggest trends, and the game-changing innovations that will shape 2025.

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The Morning Show and Beyond

 

Craving more CES content? Watch our daily morning show on Digitas’ LinkedIn as our experts unpack the best of CES, providing individual insights and findings around the show floor. 

 

Want more? Subscribe to Digitas’ LinkedIn blog, The Dose, to read our experts' and follow our social channels for The CES You Don’t See – additional behind-the-scenes takes on Digitas’ TikTok  and Instagram

Our CES Innovation Experts
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Morgan Pomish
VP, Connections Strategy
Briana Kennedy
Senior Strategist, Connections Strategy
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Danisha Lomax
Head of Client Inclusivity & Impact
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Sam Costello
VP/Director, Technology
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Nora Barnicle
Associate Director, Strategic Intelligence
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Matt McDonald
VP, Experience Strategy

Want to talk more innovation? Send us an email to unicornlabs@digitas.com.