DigitasLBi Designs Wilco & Andrew Bird Posters for Chicago Concerts

Chicago, IL, United States

– DigitasLBi designed two commemorative posters to celebrate Wilco’s hometown performance in Chicago on August 21, 2016.

– Wilco played new tracks and hit songs at the iconic Jay Pritzker Pavilion bandshell located inside Chicago’s Millennium Park. The artistic posters were heavily influenced by the Pavilion’s design and designer, architect Frank Gehry.

– The first poster (left) was a large 24″x36″ rendering of the actual performance with steel panels atop the Pavilion reformed to spell the band’s name.

– The second (below right), a standard 24″x18″, featured an interpretive rendering of the trellis spelling Wilco’s name, and evoked Gehry’s contemporary and utilitarian design.

– Both posters were printed as multi-color silkscreens and sold out quickly during the performance.

– DigitasLBi’s designs will return to
Chicago once more this summer with a unique optical illusion. The poster will commemorate Andrew Bird’s performance at the Jay Pritzker Pavilion bandshell on September 7, 2016.

CREDITS (Wilco Posters) 

Ronald Ng, Chief Creative Officer

Matthew Jacobson, Executive Design Director

James Alleman, Associate Creative Director

Andy Gregg, Illustrator

James Alleman, Illustrator

Julian Baker, Lettering

Maggie Allen, Project Management

Kyle Baker & Baker Prints, Printing


CREDITS (Andrew Bird Posters) 

Ronald Ng, Chief Creative Officer

Matthew Jacobson, Executive Design Director

Shelby Rodeffer, Illustrator

Maggie Allen, Project Manager

Kyle Baker & Baker Prints, Printing

DigitasLBi is a modern, data-inspired agency. We fuse creativity, data, and technology to help our clients transform their business. A top-ten global marketing and technology agency, DigitasLBi is comprised of 6,000 digital and technology experts across 40 offices in 25 countries worldwide. DigitasLBi is part of Publicis.Sapient a Digital Transformation Platform purpose-built to solve for the challenges of today’s digital world — where companies seek to become fully digital businesses. Publicis.Sapient is 23,000 people strong, across 100 offices in 50 countries. For more information, visit www.publicis.sapient.com.